Director Promotion Marketing

Director Promotion & Marketing to architect and execute GIGP's integrated investment promotion, outreach and communications strategy for Punjab. Global Investment & Gateway of Punjab Wing, Services & General Administration Department has advertised a post of Director Promotion Marketing in Punjab. Place of posting: Lahore, Punjab.

Post

Director Promotion Marketing

Department

Global Investment & Gateway of Punjab Wing, Services & General Administration Department

Total posts

1

Employment type

Contract

Job nature

Contract

Category

Executive Management

Region

Punjab

Unit / wing

Global Investment & Gateway of Punjab (GIGP)

Last date to apply

20 Sept 2026

• Architect and execute GIGP's integrated investment promotion, outreach and communications strategy covering target geographies, priority sectors, investor segments, campaign calendars, brand positioning and messaging frameworks
• Coordinate content production with peer Directors to ensure GIGP communicates with one integrated, evidence-based voice
• Design and deliver international investor missions and roadshows annually in coordination with Pakistan's missions abroad, BOI, TDAP and SIFC
• Establish and govern Punjab's investment brand identity including logo system, visual guidelines, investment portal, sector brochures, video assets, infographics and pitch decks
• Build and manage GIGP's digital ecosystem including the investment portal, SEO/SEM strategy, social media campaigns, programmatic advertising and lead-generation funnels
• Develop and execute a media relations and earned-media strategy across international and Pakistani business press
• Negotiate co-promotion partnerships with foreign chambers of commerce, bilateral trade bodies, multilateral agencies and diaspora networks
• Lead GIGP's flagship annual investment summit
• Produce investor-grade collateral at scale
• Build and maintain a crisis communications capability
• Establish a thought-leadership programme
• Deploy and manage performance analytics across all channels
• Commission and manage external creative, media, digital and marketing agencies
• Any other tasks assigned by the Secretary GIGP

• Master - Masters degree in Marketing, Business Administration (MBA), International Business, Mass Communications, in Business Administration, Marketing, Mass Communication, International Business, recognised by HEC
• Masters degree in Marketing, Business Administration (MBA), International Business or Mass Communications from an HEC recognized Institution (preference to globally recognized institutions)
• Minimum 15 years of post-qualification experience in investment promotion related communications, development communications and/or corporate marketing

• Required experience: At least 15 years
• Minimum 15 years of post-qualification experience in investment promotion related communications, development communications and/or corporate marketing

• Male: 40 – 55 years
• Female: 40 – 55 years
• Transgender: 40 – 55 years

Age is normally counted as at the closing date given in the official advertisement. Any relaxation shown above applies only where the advertisement allows it - it is never automatic.

1. Interview

• Paper type: Mcqs

• Domicile

1. Register on Punjab Job Portal
2. Apply Online
3. Submit Application